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Overview

The bulk SMS endpoint allows you to send the same message to multiple recipients in a single API call. Each message is tracked individually with its own message ID.

Send Bulk Messages

Use the /messages/bulk endpoint to send SMS to multiple recipients.
Response:

Understanding Batch ID

The batch_id is a unique identifier for your bulk send operation. Use it to:
  • Track all messages from a single bulk request
  • Filter delivery reports by batch
  • Monitor campaign performance

Track Bulk Delivery

You can track individual messages using their message IDs or query all messages from a batch.

Handling Failures

Some messages may fail due to invalid phone numbers or other issues. The response includes details for each failed message.
Always validate phone numbers before sending to reduce failure rates and optimize your messaging costs.

Best Practices

  • Keep batches under 10,000 recipients per request
  • For larger campaigns, split into multiple batches
  • Process batches sequentially to avoid rate limits
  • Check the failed and rejected counts in the response
  • Log message IDs for successful sends
  • Retry failed messages with corrected data
  • Don’t retry messages with invalid phone numbers
  • Send during off-peak hours for better delivery rates
  • Use webhooks instead of polling for status updates
  • Store batch_id for reporting and analytics
  • Monitor delivery rates per batch to identify issues
  • Default: 100 requests per minute
  • Bulk endpoint: 50 requests per minute
  • Contact support for higher limits on enterprise plans

Next Steps

Receive Delivery Reports

Set up webhooks to track message delivery in real-time

API Reference

Explore all bulk messaging parameters and options